Formerly Badgerland Homes FSBO

Click here for Platinum Service

Flat Fee MLS

To sell your house you need to be listed in the MLS but you don’t have to pay a full commission.

During our first three years in business we saved over $150,000 in commissions for our clients.  By giving us a call you can list your home in the MLS for a SPECIAL PRICE of $450.  There's no catch.  You get all of our MLS services that normally would cost 3% of the sales price for the fantastic price of $450.

Save Thousands of Dollars

The Multiple Listing Service (MLS) is a computerized list of homes for sale in the South Central Wisconsin MLS it includes Dane, Sauk, Columbia, Dodge and Rock counties. It also includes parts of Iowa, Lafayette, Jefferson, Grant, Richland, Crawford, Juneau, Vernon, Adams and Marquette counties.

MLS is the most effective real estate marketing tool ever invented. We offer it at a flat fee for a complete MLS service that saves you, the seller, up to one half of the commission that would be due. When you list with Wow Power FSBO your home will be shown on National MLS, MLS, as well as on http://wowpowerfsbo.com and http://www.homes.com. Buyers are going to look at the MLS listings online when shopping for a home. This MLS marketing gives your home the greatest exposure to those buyers. 

Traditional large firm full service brokers works like this:

All references to percentages are for example purposes only.

When you list your home with a full service Broker, generally and usually, the seller agrees to pay a commission of 6%, and very often four entities will be looking forward to being paid by the commission from this one transaction.  The commission is split between the listing and selling brokers, usually and generally 3% to each side.  The brokers on both sides then pay a percentage of the 3% commission received to the listing and selling agents involved in the transaction.  The percentage the agents get depends on the agreement they have with their broker.  So…..there are normally two brokers and two agents paid from the commission you’ve agreed to pay.  What would 3% of the sales price of your home be?  Can you afford to pay that?  With our flat fee MLS service you don’t have to pay the listing commission at all.  You pay a flat fee of $450 for all of the advantages of the MLS exposure you need.

A full service broker may offer, in addition to MLS and yard signs, some or all of the following: display ads in Realtor magazines, ads in the classified newspaper sections, flyers, inter-agent flyers, “talking homes” ads, TV ads, 1-800 ads, mailings to the neighborhood, and holding open houses.  Sometimes there may be an additional cost to you for some items. They also negotiate the sale and attend the closing.

All brokers know that most of the above advertising, other than MLS and the yard sign,  is not cost effective.  It is done to convince the seller that all things possible are being done to sell their home.  Brokers also know that holding open houses rarely sells the house that is “open”.  Open houses are a mechanism for Realtors to obtain buyers to work with.  They also make the seller feel good about efforts being made to sell their home. Savy buyers who are qualified usually hire a Buyers Agent to represent their interest in the transaction.

Wow Power Realty Flat Fee MLS works like this:

Our Flat Fee MLS service addresses the listing side of the transaction only.  For a flat fee of $450 your home is listed in the MLS.  You, the Seller, do the showings, advertising, open houses if you want, negotiations and closing the transaction.  If you are selling on your own we recommend that you have an attorney to help you with negotiations and closing.  Even after paying an attorney you still save thousands of dollars. Many sellers that are listing with a full service Realtor still use an attorney to protect their interests.

In this example, if you list with us, you’ll save over $7,000 if a Realtor sells your home.  If you sell your home directly to the buyer you save over $14,000.

Obviously the best case scenario is that you sell your home yourself.  But, the truth is that the Realtors have access to more buyers than you do, so if a Realtor sells your home under our service you still save thousands of dollars.  Listing with our service is having the best of both worlds.

FSBO Only?

There are advertising firms selling advertising only for marketing your house. That is not the same as Flat Fee MLS. They have nothing to do with the MLS. FSBO only marketing services are there if you only want to advertise and sell your home by yourself.  In that case your pool of buyers will be a lot smaller than with our service.  Those buyers working with Realtors are generally not shown any FSBO’s.   For the greatest exposure to the greatest number of buyers you really need to be in the MLS.  To get your home sold and save thousands of dollars  you should list with Wow Power Realty.

We offer, for a flat fee of just $450:

• Multiple Listing Service (MLS) until it sells
• Listing on the Wisconsinhomes.com website (South Central WI MLS)
• Listing on the Realtor.com website (National MLS)
• Listing on the WowPowerFSBO.com website
• Listing on Homes.com (National database)
• Key lockbox upon request (refundable deposit required)
• Digital home photos upon request (no additional charge)
• Market Analysis Report upon request (no additional charge)
• Our distinctive yard sign with your telephone number(refundable deposit required)
• Extra charge for travel outside of Madison and Middleton may apply

How to Slash Commissions, Time on the Market and
Increase the Number of Offers on YOUR house.

Consider the following brief revealing story……….

Not long ago, two different home sellers each wanted to sell their homes as soon as possible. They were a lot alike. Both were intelligent, computer savvy, they lived in the same general area and both had several creative selling ideas.

But now, there is one big difference. One bought a new house after selling the old one.

Sadly, the other seller is still trying to sell their house before they can move on.

Why did One Succeed and the Other Failed?

What is it that made this kind of difference in their lives? It isn’t necessarily their intelligence, dedication or talent. Both had more or less equal levels of each.

The difference often lies in the selection of knowledgeable selling partners and how he or she puts that knowledge into action.

That is why you need to know about Wow Power Realty. Wow Powers whole purpose is to give sellers the knowledge they need and can use to sell their house.

The Top 3 Keys to Selling Your House

Although some make selling your house sound more complicated than it has to be, success can be boiled down to just 3 key ingredients:

1) Making your house one that people want to buy. You have to look at the house with the fresh eyes of a Buyer. Remember, you are not selling them your house, you are selling them their next home.

2) Reaching targeted Buyers. Typically this involves getting your selling partner involved with the marketing of your home to draw qualified Buyers. Qualified Buyers are those who are financially capable of purchasing the house.

3) Negotiating the Sale. In other words, you need a good negotiating sales partner to overcome small issues that will bring the sale to a successful real estate closing.

Wow Power Realty can provide you with the valuable knowledge you need to sell your house.

Now, more about these success keys……….

Some homes need to be staged. At the very least you’ll need to remove all personal items such as family pictures and store them away. Also, one person’s family heirloom can look to another person ticky tacky. We can advise you on how staging works in your favor.

What is the value of a lot of lookers coming through your open house if you don’t convert a Looker into a Buyer?

It doesn’t take a rocket scientist to boost Looker traffic. What you want is targeted qualified buyers.

Benefits of having a knowledgeable sales partner, Wow Power Realty, can give you:

• More well targeted buyers viewing your house
• MLS effective traditional trusted industry standards
• Reduced selling time meaning fewer days to the closing
• Consistently lower commission expense
• Added professional credibility with your targeted Buyers

Wow Power Realty can help you gain all those benefits and more – often at no or little extra expense!

Something Even More Critical Than Showings?

Wow Power Realty is also “about” an area rarely discussed: Maximizing the Seller’s “WOW POWER FORMULA” when presenting the house to prospective buyers.

Actually, “SELLER WOW POWER” is even more important than showings.  Success with WOW POWER means receiving more offers with fewer showings and a lower commission rate.

Boosting the Number of Offers versus Number of Showings

In the short term, spending time and money on getting more looker traffic might seem the best way to boost offers. After all, that’s what the crowd focuses on, and most follow the crowd. But focusing only on showings is usually a vicious, endless cycle. Remember, lookers give Sellers hope but not necessarily an offer.

Increasing Offers bring the only true benefit to the Seller. Although boosting the number of Offers is the smartest strategy, most overlook it.

Now You Can Have Better Results from These Simple
Changes to Your Sales Strategy

There are many improvements that can be made to persuade the more qualified Buyers to look at your house.  Many can be made easily, quickly, and at little or no additional expense!

For just one example, working with Wow Power Realty, you’ll discover proven ways to considerably increase the number of Offers generated through staging.

Success Story:  A Qualified Buyer!

Here is a brief real life success story illustrating the value of boosting Offers…….

By using Wow Power Realty the Seller increased the number of Offers on their house to 5 within a period of 30 days. The final offer, which the Seller accepted fulfilled all of their hopes and at an affordable commission rate. It not only allowed the Seller to see all of the possibilities available, it also allowed the Seller to accept the Offer that he did and close the deal in a timely manner. It was a positive experience for everyone.

If you could make simple changes to your house that would boost the number of Offers- wouldn’t it be a little silly not to take advantage of them?

Why All the Fuss About the Number of Offers?

If you get a lot of Looker traffic, especially at open houses, you might say “But I get lots of showings, so I don’t worry about the Number of Offers.”

Consider: No matter how much traffic you get, how many are qualified Buyers? A Qualified Buyer means one that can financially purchase your house.

• You can easily attract qualified Buyers through the MLS system
• You can use the Wow Power Formula to encourage offers
• The more offers, the greater likelihood of getting an acceptable offer. An acceptable offer is one that the Seller and Buyer both agree to regarding price, terms and closing date.

Benefits of Taking Wow Power Realty on
As Your Partner = $$$$ in your pocket!

• You can be a “For Sale By Owner” or FSBO and only pay a commission if a Realtor sells your house. If you sell it yourself there is no commission due. We charge a flat fee for putting your house in the MLS system. You do your own marketing, showing arrangements, offer negotiation and closing duties. You can upgrade to full service anytime you want.

• We are also a full service brokerage with all of the benefits of having us as your partner mentioned above. But – there is a difference between us and what other brokers do.

Instead of charging 6% we offer full service for……..

A fee of $450 as mentioned under the Flat Fee MLS service, paid at the time of listing, plus 2% commission paid at closing. The Buyers Agent also gets paid 3% at closing.

If you look back at how commissions work you’ll notice that the commission is usually split between the Selling Broker and the Listing Broker and then they split the proceeds with the Selling Agent and the Listing Agent. That involves 4 people in the transaction.

With our total $450 plus 5% commission it is not an even split. If a Realtor from another firm sells your house the Selling Broker will get their customary 3%. Wow Power Realty will receive $450 plus 2%. If Wow Power sells your house then we would be paid the entire 5%.

We have a huge incentive to sell your home ourselves and you benefit from paying a lower overall commission.

Let’s compare…………the sales price for this example is $250,000

When a traditional Realtor lists and sells your home you pay $15,000.  With Wow Power Realty you pay

$450 plus 5% commission or $12,950."

So, you would save $2,050 if you list with Wow Power Realty.

We can offer more and charge less because we don’t operate from a fancy office and have very few expenses. Besides that, in this economy it’s the right thing to do. We don’t ask that you hire us to sell your house. We ask that you make us your partner in selling your house. There is a difference.

We’ll take the mystery out of the process and help you to successfully sell your house. We don’t keep any industry secrets from our partners. And, we want to be “your Realtor®” beyond just one transaction.

Because our fees are so low we do ask for deposits on the yard sign and the lockbox. We don’t actually cash these deposit checks unless the property becomes lost. We also charge a mileage fee for any round trip of more than 50 miles.

How to begin?

Call or email Laura to set up an appointment.  The appointment will take 45 to 90 minutes.  You’ll be entered into the MLS system within 24 hours of the appointment time.

Call Laura at (608) 467-5376 to set up an appointment
Email Laura at lauramcroft@gmail.com

Wow Power Inc. 4763 Country Meadows Rd. Brooklyn, WI 53521 (608) 467-5376